Our Services

AP’s Services Model

At Academic Partnerships, our business is assisting universities in bringing to life education that is high-quality, affordable and workforce-relevant—by facilitating the growth of highly competitive, accelerated, fully online programs.

At AP, we build on our commitment to student success with an integrated services model that maximizes each of our partner’s online growth goals

University Services

We prepare Universities for Success

Academic Partnerships’ dedicated teams guide each university partner’s growth path from the start, assisting in the adaptation of existing systems, processes and technologies. We support faculty and staff with the information, tools and resources to design and deliver successful online programs with a commitment to student success.

AP Image with Content FPO
Academic Partnerships HigherEdge market insights

Market Research & Insights

Academic Partnerships HigherEdge project management

Change Management

Academic Partnerships HigherEdge point of contact

Course Carousels to Support Accelerated Programs

Academic Partnerships helped grow our online enrollment exponentially, from 170 students in spring 2018 to nearly 3,000 this spring.

Ashish Vaidya, Ph.D.
President (former)
Northern Kentucky University
From Inside Higher Ed, “The Essentiality of Public-Private Partnerships” (July 9, 2020)

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Integrated Marketing Services

We promote brand and program offerings

Academic Partnerships serves as a virtual digital and creative agency, creating direct response marketing assets that focus on recruiting and retaining students for online programs that fit their goals. We execute data-driven marketing plans for digital, traditional and field marketing channels, continually refining their performance to meet and exceed partner expectations.

Academic Partnerships employees

Maximizing marketing to potential students

Our dedicated digital and creative marketing teams develop and deploy strategic campaigns to fill each partner’s prospective funnel with highly qualified students who enroll and go on to complete their online degrees. We combine experience with digital insights to sharpen our understanding of education trends and attract audiences who are college-ready.

Academic Partnerships HigherEdge digital assets

Product Marketing

Academic Partnerships reporting

Growth Marketing

Academic Partnerships HigherEdge field sales

Field Marketing

In its first year, our partnership with AP is already a big success for both Longwood and our students…The AP team has been very easy to work with and added tremendous value and expertise.

David Lehr
MBA Program Director and Professor of Economics
Longwood University

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Student Support Services

We partner to produce successful students and graduates

We serve dreamers and doers—adult learners who need to access meaningful education and attain relevant and resilient skill sets by earning their degrees online. Our student support teams travel that path alongside them, offering motivation and inspiration every step of the way.

Academic Partnerships call center
Academic Partnerships HigherEdge admissions assistance

Student Application & Enrollment Support

Academic Partnerships HigherEdge university referrals

Student Onboarding & Success Support

Academic Partnerships continuous process

Student Persistence & High-Need Support

The key to such partnerships has been finding the overlap in our respective institutional missions. Academic Partnerships, for example, shares our goal of increasing student access, affordability and ultimately student success, with offerings that allow students to pay by the course.

Ashish Vaidya, Ph.D.
President (former)
Northern Kentucky University
From Inside Higher Ed, “The Essentiality of Public-Private Partnerships” (July 9, 2020)

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Latest

Case Studies

Northwest Missouri State University Case Study

March 19, 2024

One of 13 public four-year universities in Missouri, Northwest Missouri State University (Northwest) considers itself “right-sized” – neither the largest nor the smallest in the…

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Insights

Chronicle of Higher Education Research Brief: Leaders of Regional Public Institutions Remain Optimistic Despite Challenges

March 8, 2024

Why do leaders of regional public universities feel positive about the future of their institutions, despite shifting student demographics, a lack of public understanding of the value…

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Interview

Chronicle of Higher Education Virtual Forum: Why Regional Public Universities Matter and How to Tell That Story

February 29, 2024

“Figure out what your institution does well and lean into that story.” Effective ways to reinforce positive messages about how regional public universities create value…

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Case Studies

Fitchburg State University Case Study

February 22, 2024

Located in North Central Massachusetts less than an hour from Boston, Fitchburg State University is well-situated next to densely populated metropolitan areas with many prospective…

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Events

William Paterson University and AP Discuss Innovations in Providing Equitable Access to Degrees at AAC&U Annual Conference

February 6, 2024

The strategic support of a public-private partnership between William Paterson University (WP) and Academic Partnerships (AP) and its innovation in meeting the needs of nontraditional…

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Case Studies

Southeastern Oklahoma State University Case Study

January 30, 2024

Expanding access to education has been one of the highest priorities of Southeastern Oklahoma State University (SE) since its inception. Founded in 1909 as Southeastern…

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Events

The Chronicle of Higher Education to Host Virtual Forum “Leading A Regional Public University Today” with University Leaders  

January 25, 2024

The challenges facing regional public universities and strategies to turn obstacles into opportunities will be the focus of a Chronicle of Higher Education (CHE) virtual…

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News

Academic Partnerships and William Paterson University to Discuss Partnership and Meeting the Diverse Needs of Nontraditional Students at AAC&U Annual Conference Jan. 17 – 19

January 17, 2024

WASHINGTON, D.C. (January 17, 2024) – William Paterson University’s innovative approach to meeting the educational needs of nontraditional adult students through a public-private collaboration with…

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News

Academic Partnerships Completes Acquisition of Wiley University Services

January 2, 2024

[DALLAS, TX — January 2, 2024] – Academic Partnerships (AP), a company that assists primarily regional public universities in expanding access and impact by supporting…

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Case Studies

Arkansas State University Case Study

December 19, 2023

Arkansas State University, a public research institution, is the second largest in its state and the flagship of its system. It is also one of…

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News

Academic Partnerships Celebrates CEOs Triumph as One of the Best in Business

December 13, 2023

[DALLAS, TX, December 13th] – Academic Partnerships, a leading education technology company, is thrilled to announce that its CEO, Fernando Bleichmar, has been named one…

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